Globally, using mobiles, smartphones, iPads and tablets for surfing the net is growing in an alarming rate because of its convenience, cost-efficiency, comfort and ease. The use of mobile phones is closing the digital divide involving the rich and poor; as well as the urban and rural dwellers. All businesses are duty-bound to build up websites which are mobile-friendly to be able to reach these mobile users. Just one way of doing so is to create designs which are attentive to different devices and screen sizes.
What then is responsive web page design?
Responsive SEO is a technique employed in web page design allowing webpages react to the screen size, orientation and platform of the device a user is viewing with.
Responsive design would be the simple most important factor which includes changed the browsing behavior of browsers these days. Such websites are equipped for changing from device to device. As an example, if a user switches coming from a cellphone to some tablet device, your website automatically adapts and dynamically fits how big the screen.
Without delving much in to the technicalities involved in designing such websites, are mainly the business enterprise important things about responsive design.
User-friendly: Responsive websites are highly liquid and fluid that will make contents change across all screen resolutions and devices. It has foreground images that scale with the layout to show and hide elements of images on websites. This fluidity can make it user-friendly, accessible and exquisite when compared to conventional websites. Users can surf your internet site whatever the environment they find themselves, hence helping the reach of one’s business website.
Consolidate business marketing efforts: Google has recommended responsive design as well practice so businesses that don’t have options are really missing out. To be the hottest global search engine, Google explained that responsive websites are simple to crawl and perform favourably searching results.
According to Moz, a well-respected search company inside their 2015 Website positioning Factors, 150 marketing professionals dedicated to SEO were surveyed as well as the results was that responsive or mobile-optimized websites have better ranking success than unresponsive websites. The responsive or mobile factor was on only second to content uniqueness in the Ranking Factors report.
Given this knowledge, we are able to safely say definitely that creating a responsive website can help augment marketing efforts of organizations to realize their business objectives.
Affordable: Using desktop or laptops is usually higher priced and/or inconvenient than using mobile phones. Cellular phones offer fast and simple usage of info on the move. Responsive websites are thus cost effective for users who spend virtually no time in an office space.
For businesses, the responsive web page design reduces design and development costs they do not must develop different websites for different devices. Additionally, businesses will save you money on maintenance costs since they will be focusing on merely one website.
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