Globally, the application of mobiles, smartphones, iPads and tablets for surfing the internet is increasing in an alarming rate for the convenience, cost-efficiency, comfort and ease. The use of cellular phones is closing a digital divide between the rich and poor; as well as the urban and rural dwellers. All businesses are duty-bound to develop websites which can be mobile-friendly so that you can reach these mobile users. Another way of this is to create designs which can be understanding of different devices and screen sizes.


What then is responsive web page design?

Responsive web page design (RWD) is a technique used in web page design to permit webpages reply to the display size, orientation and platform in the device a person is viewing with.

Responsive design are the simple the first thing containing changed the browsing behavior of browsers recently. Such websites are equipped for changing from device to device. By way of example, if a user switches from your cellphone with a tablet device, your website automatically adapts and dynamically fits the dimensions of the screen.

Without delving much to the technicalities involved in designing such websites, are mainly the business enterprise advantages of responsive design.

User-friendly: Responsive websites are highly liquid and fluid that make contents change across all screen resolutions and devices. It’s foreground images that scale using the layout to reveal and conceal areas of images online. This fluidity helps it be user-friendly, accessible and delightful when compared to conventional websites. Users can surf your website regardless of the environment they wind up, hence increasing the reach of one’s business website.

Consolidate business marketing efforts: Google has recommended website design pretoria as best practice so companies that don’t have them are missing out. To be the most popular global google search, Google explained that responsive websites are easy to crawl and perform favourably searching results.

According to Moz, a well-respected search company of their 2015 Website positioning Factors, 150 marketing professionals focusing on SEO were surveyed as well as the results was that responsive or mobile-optimized websites have better ranking success than unresponsive websites. The responsive or mobile factor was on only second to content uniqueness within the Ranking Factors report.

Given this knowledge, we are able to safely say for certain that using a responsive website will help augment marketing efforts of organizations to accomplish their business objectives.

Economical: Using desktop or laptops is normally more costly and/or inconvenient than using cellular phones. Mobile devices offer simple and fast use of info on the move. Responsive websites therefore are reasonable to users who spend practically no time in an office space.

For businesses, the responsive web page design reduces design and development costs as they do not ought to develop different websites for various devices. Additionally, businesses preserves money on maintenance costs as they will likely be focusing on merely one website.
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