Drop Shadows and Depth

Shadows have been employed in days gone by so just why include them? While these are basic stuff in website design, and have been with us for many years, internet browsers have further developed to make a number of exciting variations. Web designs use grids, in addition to parallax layouts, to try out with shadows much more to create dimension and impression of your world beyond the screen. This is actually the response to what had been the widely used trend before known as flat design.

Shadow play is flexible enough to further improve a web site page’s aesthetics, along with improve Consumer experience (or UX) by giving emphasis. For example, when soft, subtle shadows are widely-used as hover – this affirms to appoint one of the links is not something totally new – but mixing them vivid color gradients intensifies the old shadows’ 3D effect.

Vibrant, Saturated Palettes

Certainly, excessive colors are trending online this coming year. Long ago, most designers and brands stuck to safe colors, the good news is, much more of choices becoming bold enough in their selections of color, including vibrant shades and supersaturation added to headers that come with slashes, and also hard angles, and not just horizontal.

This could be caused by the advances in technology within devices and monitors with screens more apt for making more vibrant colors. Such colors, including clashing ones, works extremely well by newer brands with the aspiration of drawing the eye with their visitors, in addition to brands that like to be not the same as the standard and “web-safe”.

Particle Backgrounds

Websites that face performance difficulties with their videos will find a solution in particle backgrounds. These lightweight javascript animations permit movement to be made as being a usual part of the background without having to take too much time to load. As we say, “an image speaks louder than words” – a relevant video or even a moving image does exactly that.

In the same way, particle backgrounds draw the eye of users, therefore, brands might be capable of leave a good impression inside of seconds. Additionally, such motion graphics come to be very popular on social media marketing, giving strikingly impressive results in landing pages.

Mobile Priority

As previously mentioned, now it is official that this browsing through cellular devices has exceeded those of desktops. Most people shop and order utilizing their cell phones. Before, users thought it was difficult to adopt for the procedure for mobile browsing. Web designers wondered the way to get a suitable menu to adjust to with a small screen.

Thanks to technological advancements, the mobile design has become enhanced, creating a menu for that small screen. However, you must forego large photos and files sent through your clients for your mobile phone, icons nowadays tend to be economical in relation to space, plus, they are becoming too common, making users easy to understand them. Also, it’s better to identify and fix UX issues using micro interactions so users could get instant feedback off their actions.

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