I want to demonstrate how a energy podcasting will help you build a relationship using your audience, and position you as a possible expert.

Once i assisted a copier company (and had a very brief stint in sales) I learned that selling is around relationships. People buy from other “Friends.” An additional way to check this out is the law of reciprocity. Regulations of Reciprocity is (approximately) that men and women is going to do nice things for those who have done nice things on their behalf.

Exactly how do you build that relationship with people? How do you reach an international audience? You begin a podcast. Many podcasters are reaping the advantages of podcasting. Once you examples.

Michael Butler of the Rock ‘n roll Geek Show is a superb story. Michael was the main music podcast. Michael had the opportunity to look play bass guitar for just one of his favorite musicians (who had previously been famous in Australia). The situation? The gig was at England and Michael is within San Francisco. Michael may be podcasting since 2004, and when he announced the means his fans pulled together and started a fund for Michael’s plane tickets. Result? Michael flew to England, totally gig, stayed with listeners in the show coupled with a lot of fun.

George Hrab features a podcast about skepticism referred to as Geologic Podcast. George can be a musician, and something very creative fellow. George has been podcasting since 2007. In just a few years, George has become described as expert from the skeptic community. He has been required to speak and play his music in both the US and abroad at a few of the biggest national skeptic conventions. For George’s latest album he decided to release your entire album jointly file, and provide it away free of charge to his listeners. If they liked it, they can go purchase the album at CDbaby.com or iTunes. The end result? George continues to be topping the charts at CDBaby since its release. His fans are purchasing the album they merely received free of charge. This move has boosted the sales of George’s six previous albums (that are not free).

Dave Gardner is really a hockey fan and it has always wanted to certainly be a hockey announcer. He purchased a small portable recorder and commenced exploring games and doing play by play to the recorder, and releasing the audio because “Rat Cast”. This helped promote his local team, and the following year the AIHL hockey league asked Dan to execute a podcast concerning the entire league. Dan has become asked to cover different games in various locations, and expanded his skills to incorporate doing live web coverage of the games. When the league announced the finals would be on ESPN, they needed a color commentator Dan was their “go to guy” to climb to the ESPN booth and call the overall game live.

Chris Christensen hosts the Amateur Traveler Podcast where he started off carrying out a podcast showcasing places he traveled. His show grew in popularity and places started calling Chris in the future visit (at no cost) and report. Chris takes fabulous photos in the locations and makes them available for purchase on his site. As he comes with to purchase travel the guy can now write it off as being a business expense for his podcast.

It’s not necessary to spend lots of money to start a podcast. As soon as the initial expense of a microphone and other hardware is done (which can be typically $80-$300), the continuing charges are about $20 per month. Any alternative medium allows you to reach a worldwide audience for seven cents each day?

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