In case you are not used to retail people counting and the other from the first questions you may be asking yourself is which technology can i be utilising?


You can find three main varieties of technologies; beams, thermal and video. Each have their own benefits and weaknesses based on the environment they are being installed in.

Beam Counters – Are often battery powered and therefore suited to short term use. They are easy to install and remove, and also at risk of become damaged and field of view blocked. They are can not count people walking using an entrance side-by-side and for that reason will undercount.

Thermal Cameras – Infra-red devices much like the IRISYS cameras include the most in-demand retail analytics in the world. They are IP enabled and most one unit could be linked together for wide entrances. Accuracy levels have become good.

Video Cameras – Come as single or dual vision IP enabled devices. The view cameras are likely to be less accurate. Overall the video devices are more expense than thermal cameras. The dual-view cameras are as accurate since the thermal devices most often.

At StoreTech our software solution is hardware independent, which means in the event you already own people counting hardware its future we are able to integrate and import the visitor data into our solution.

With over Fifteen years experience of individuals counting industry, StoreTech are pleased to express the advantages and disadvantages of each one kind of technology and work with you to decide the most suitable choice.
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