During the time of scripting this article (August 2015), one fourth of Amazon’s top twenty best-selling books are coloring in gossip columns. So what is a adult coloring book, and how do these are currently outselling top fiction authors with new releases like E.L. James and Paula Hawkins?
Adult coloring books are, plain and simply, coloring in gossip columns for adults. Like children’s coloring books, these are full of outline illustrations meant to be filled in with colored pencils, markers, crayons, or whatever other media you would like to use.
What’s in the adult coloring in book?
The gap between adults’ and kids’ color books is the developed versions generally feature less juvenile images and styles. Instead of superheroes, barnyard animals, and tv characters, adult coloring in gossip columns will be more often stuffed with:
elements of natural world, like trees, flowers, leaves, gardens, animals and insects;
geometric designs;
psychedelic patterns;
repetitive ‘wallpaper’ type patterns;
cities and buildings;
anatomical drawings;
goddesses, angels, and mermaids;
mandalas; and
celtic designs.
There are also many ‘theme’ specific books available, featuring diverse subjects like cars, steampunk designs, and Art Nouveau patterns.
Are they all so popular?
A Scottish illustrator named Johanna Basford published a architecture adult coloring books called Secret Garden in 2013, featuring pages of beautifully hand-illustrated ink drawings. The newest York Times reported in March that a Korean pop star named Kim Ki-bum posted an image on Instagram of the ‘delicately colored-in floral pattern’ from Secret Garden. At that time, Ki-bum had a massive 1.8 million Instagram followers. The post went viral and helped to ignite the fad.
The growth in popularity of the books reportedly has much regarding adult relaxation and stress release. Many adults using the books report that they discover the repetitive, low-stress nature of coloring straight into be soothing, relaxing, as well as a means of de-stressing away from the pressures of life and work.
One of the other benefits of adult coloring in gossip columns, additionally they state they enjoy recapturing the nostalgia of childhood by participating in an action usually restricted to children. It will take people back to an easier time, which enable it to be an easy method for fogeys in order to connect and bond with their children by sitting right down to color within them. Needless to say, many parents are already happily coloring in kids’ books for a long time, the good news is they have choices that aren’t restricted to Dora the Explorer or SpongeBob SquarePants.
In summary, coloring for adults appears to be an expanding past-time that enables adults to chill and unplug in the stress of their lives, by participating in a hands-on activity that involves minimal commitment and maximum nostalgia.
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